ŠKODA IIHF WM Sponsorship
Count me in! The faces of Ice-hockey
ŠKODA have sponsored the Ice Hockey World Championship for 24 years – which according to the GUINNESS Book of World Records is the longest-lasting main sponsorship in history.
Our “Faces” campaign has now run for 3 years, and is designed to raise brand awareness and help develop the brand engagement site, skoda-hockey.com.
The campaign is designed to be as flexible as possible for different markets, in channels including mobile, social, digital, experiential, print, poster and TVC.