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ŠKODA CITIGO

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GO SOMEWHERE IN THE ŠKODA CITIGO

Everyone is looking for something – so for this campaign we analysed people’s Google searches and then offered them a better option – the new ŠKODA Citigo.

Our data-driven approach trawled search keywords to deliver a range of short films highlighting the ŠKODA Citigo, and positioning it as the perfect answer to their needs – whether that was dealing with parents, long distance journeys, parking issues, or simply dealing with public transport.